From 1986 to 2006, Kansas City’s Crown Center Shops held one especially bright jewel, Car’s the Star. It’s classic neon sign welcomed visitors from around the world into a specialty store known for automotive art, collectibles, auto furniture and clothing from Las Vegas, New York, Miami and Chicago markets.
The brainchild of public relations and advertising executives Phil and Freda Schroeder, Car’s the Star welcomed numerous celebrities, including Kansas City native Paul Rudd, as well as Julia Roberts, Rod Stewart, Felix Cavaliere, Boomer Esiason and Reggie Jackson, to name a few.
The reach of Car’s the Star went well beyond Kansas City, including a successful appearance in the 1994 Milan Furniture Fair. And in 1997, a Saudi prince purchased most of the furniture in stock for his various castles around the world.
By 2000, CTS saw fewer travelers and slower traffic. After a spectacular twenty-year run, the store closed in 2006. LUMI is privileged to welcome Car’s the Star to its neon family.